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Study in Australia Website Traffic Report – December 2003

The web traffic statistics for AEI’s Study in Australia website – www.studyinaustralia.gov.au - are a big improvement over November 2003 figures – over 10,000 more visitors. December had 86,755 visitors compared to November’s 77,668 This goes against the trend of the last couple of years where December has historically been lower than November.

As mentioned last month, the Arabic site is currently being finalised and will be online in late January 2004. Work on the Russion version is continuing.

Development of the local pages is continuing and we have received templates back from Hong Kong and China to date – other posts are continuing to work on their pages..

The Study in Australia site, developed and managed by AEI, currently averages around 80,000 visits per month across the ten languages. In December there were over 86,000 visitors to the site staying for an average time of over seven minutes. The foreign language versions continue to perform well registering the following traffic flows.

Language Percentage of Traffic
English 57.92%
Chinese (Simplified) 15.24%
Japanese 7.01%
Chinese (Traditional) 3.84%
Spanish 2.60%
Korean 2.71%
Portuguese 2.14%
Vietnamese 1.11%
Thai 2.77%
Arabic 2.54%
Indonesian 0.69%


Student Response Facility

The Student Response Facility (SRF) on the site enables students to receive specific answers to their questions. In December the SRF received 159 enquiries. Since its launch in July 2001 3,593 enquiries have been received.

The origin of enquiries by the top 5 countries are:

Country Percentage of Total
India 20.73%
China 15.84%
Pakistan 5.03%
United Kingdom 4.72%
Brazil 4.62%


Study Wizard

The Study Wizard is an intuitive process that guides students through searching for and selecting courses and institutions, the visa process as well as identifying living and other costs. Since July 2001 over 31,115 Study Wizard profiles have been created on the website. The top 5 countries where profiles were created over this period are:

Country Percentage of Total
India 17.97%
Australia 9.42%
China 6.69%
United Kingdom 4.35%
Pakistan 4.00%


Scholarships Database

The Scholarships Database allows students to search the most comprehensive, accurate and reliable list of scholarships available to international students. In December there were over 9,569 visits to the scholarships database.

Promote Your Institution on the SIA Site:

AEI promotes the Study in Australia site widely around the world through search engine placement, advertising, and the distribution of specialised promotional materials. Many agents refer students to the site to check the legitimacy of claims sourced elsewhere. Potential students can quickly confirm an institution's CRICOS registration, search for CRICOS registered courses and look for relevant scholarships.

AEI offers CRICOS registered institutions the opportunity to place additional information, including images, about their courses, services and education environment on the Study in Australia website, free-of-charge. If your institution has not already provided additional information, details on the process are available at http://www.studyinaustralia.gov.au/sia/_details/details.htm

The SIA site is at http://studyinaustralia.gov.au

Further Details:

Further detail on any of these figures is available by contacting webmaster@studyinaustralia.gov.au